Ruby is a Miami-based cultural research and brand development studio rooted in culture and community. We help brands understand where they fit, what people are looking for, and how to turn that into something meaningful. Through research, strategy, and creative execution, we shape everything from positioning and identity to communications, partnerships, and experiences.

Our roots are in Hey Ruby, the media platform behind Miami's hospitality culture, so we know what makes people show up and come back. And now, we're here to help you build the brand.